Magnum’s Latest Ad Campaign

Magnum’s latest ad campaign is a truly bold one. The tag line ‘Be True To Your Pleasure’ is as provocative as it sounds. while celebrating gender-nonconforming individuals.

RuPaul’s Drag Race star Willam appears in the main campaign film which made its debut during Cannes Film Festival, and runs alongside three other videos starring transgender individuals

Check it out below

 

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