Social media ‘growing up’ in UK

New research shows 2 in 5 Britons ‘getting bored’ with social media; public wants sites to do more

Fresh research from YouGov’s Media Consulting team reveals that although uptake and usage of social media services remains very high among the British public, people are now demanding more from these kinds of services, while social media’s potential as a marketing tool still has room for improvement.

In fact, two in five (41%) of the UK online population claim to be getting bored of social media.

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